Pizza 64 Social Media Brand Awareness Campaign

30-day campaign dramatically increased Pizza 64 Leduc & Beaumont’s brand awareness and sales by effectively reaching over 51,963 people and generating 80,298 views, all at an impressively low cost of $2.32 per 1000 impressions.

Pizza 64 Social Media Brand Awareness Campaign

30-day campaign dramatically increased Pizza 64 Leduc & Beaumont’s brand awareness and sales by effectively reaching over 51,963 people and generating 80,298 views, all at an impressively low cost of $2.32 per 1000 impressions.

Objective

At Ferris Wheel Marketing, we embarked on a mission to propel brand recognition and elevate the community presence for Pizza 64 Leduc & Beaumont through targeted social media marketing. Our client sought to differentiate their restaurants in a competitive pizza market, aiming to convert local awareness into tangible patronage. By focusing on their unique culinary offerings, we strategized to make Pizza 64 a household name in their local area, increasing foot traffic and boosting overall sales.

Our Strategy

To achieve these ambitious goals, Ferris Wheel Marketing developed a dynamic campaign centered around an attention-grabbing video coupled with compelling ad copy that highlighted the diverse and unique pizza selections available at Pizza 64. By utilizing advanced targeting techniques, we specifically reached out to food enthusiasts with a noted interest in pizza, ensuring that our message was seen by the most relevant audience. This approach not only maximized ad spend efficiency but also ensured that the campaign’s reach was both effective and impactful.

The Results

The results of the 30-day brand awareness campaign were remarkable and far-reaching. Pizza 64 Leduc & Beaumont experienced significant engagement, achieving:

  • People Reached: The campaign successfully touched 51,963 individuals, significantly broadening awareness.
  • Views/Impressions: Achieved 80,298 views or impressions, illustrating the extensive reach and visibility of our campaign.
  • Cost Per 1000 People Reached: $2.32 less than a Starbucks coffee!
  • Increase in Sales: Pizza 64 saw an increase in sales at their Leduc & Beaumont locations.

By effectively standing out in the crowded market, Pizza 64 solidified its brand presence, contributing to its ongoing success in the community.

If you’re seeking similar results for your business, we invite you to take the next step. Contact us today to schedule a FREE, no-obligation discovery call and discover how we can help elevate your marketing efforts.

#1 Restaurant Marketing Agency
In Edmonton

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