Job Application Facebook / Instagram Ad
Precision Vehicles Wraps Edmonton was struggling to get job applications through Indeed despite spending over $300 a month. They contacted us to create a Facebook and Instagram Ad with a landing page to attract potential candidates in the automotive industry.
The Challenge
Precision Vehicles Wraps Edmonton was spending over $300 a month on Indeed and receiving zero job applications. They contacted us to create a Facebook & Instagram ad to generate job applications as well as increase brand awareness.
Our Strategy
Using Facebook and Instagram Ads with a standalone application landing page we targeted people in the automotive industry or interested in vehicles in general.
We wanted the ad to pop out and “stop the scroll” so we ensured we had a flashy and creative video to go along with the ad. Some of our unique value propositions to potential candidates included competitive wages, work-life balance and career advancement.
The Results
These Facebook & Instagrams Ad campaigns were extremely successful.
In 25 days we were able to reach over 23,881 possible candidates and had over 1,112 people click the link to apply.
We also kept the cost-per-click down to $0.52!
Precision Vehicles Wraps Edmonton received 16 quality applications and hired one candidate!
