Consumers App Marketing Paid Social Media Campaign

Our objective was to build brand awareness and engage potential app users in the Edmonton area. We used a multi-faceted approach with striking visuals, AI voiceovers, and virtual mockups to showcase the app. In just 30 days, with a $5 daily ad spend, we reached 83,347 people, had 226,367 impressions or video views, and a cost-effective $1.23 per 1000 impressions, highlighting the success of our campaign and setting a precedent for future marketing efforts.

Consumers App Marketing Paid Social Media Campaign

Our objective was to build brand awareness and engage potential app users in the Edmonton area. We used a multi-faceted approach with striking visuals, AI voiceovers, and virtual mockups to showcase the app. In just 30 days, with a $5 daily ad spend, we reached 83,347 people, had 226,367 impressions or video views, and a cost-effective $1.23 per 1000 impressions, highlighting the success of our campaign and setting a precedent for future marketing efforts.

Objective

In the latest paid social media campaign executed for 11th Hour Bookings, the primary objective was to generate brand awareness and engage with potential users in the Edmonton and surrounding areas. The campaign aimed to reach active consumers who were likely to download the forthcoming app, even though it was still in its developmental phase.

Our Strategy

To captivate the target audience and effectively showcase 11th Hour Bookings’ app capabilities, our strategy revolved around a multi-faceted approach. Given the early developmental stage of the app, we leveraged a combination of compelling elements. Firstly, we utilized striking and attention-grabbing visuals, incorporating high-quality screenshots of the app interface to provide consumers with a sneak peek into its potential. To enhance the visual appeal, we supplemented these screenshots with relevant stock video footage, creating an engaging narrative around the app’s utility. Moreover, we harnessed the power of AI voiceovers to narrate the app’s features, ensuring a clear and informative message delivery. To further amplify the impact, we designed virtual mockups that allowed us to present the app in its best possible light, helping consumers envision its value and functionality. This comprehensive strategy aimed to not only generate interest but also foster anticipation for the upcoming app, ultimately laying the foundation for successful future marketing endeavors.

The Results

Our strategy for the Facebook and Instagram ad campaign for 11th Hour Bookings delivered remarkable success within a brief 30-day campaign period, all achieved with just a modest daily ad spend of $5. Our efforts resulted in significant impact, reaching an impressive 83,347 people, highlighting the broad appeal of our content. Furthermore, the campaign generated an astounding 226,367 impressions or video views, showcasing a high level of audience engagement and interest. Remarkably, our cost-effectiveness was evident with a mere $1.23 cost per 1000 impressions or video views. These outstanding results underscore the efficiency of our campaign strategy in creating widespread awareness and engagement for 11th Hour Bookings, while staying well within budget constraints. This success sets a strong precedent for future marketing initiatives.

If you’re seeking similar results for your business, we invite you to take the next step. Contact us today to schedule a FREE, no-obligation discovery call and discover how we can help elevate your marketing efforts.

Seize the Digital Advantage!

Unlock the power of digital marketing for your business!
Fill out our form now to receive a FREE no-obligation discovery call & proposal tailored to your unique needs!

More old school? No problem!
Please enable JavaScript in your browser to complete this form.
Service(s) You're Interested In:
How Did You Hear About Us?

Seize the Digital Advantage!

Unlock the power of digital marketing for your business!
Fill out our form now to receive a FREE no-obligation discovery call & proposal tailored to your unique needs!

More old school? No problem!
Please enable JavaScript in your browser to complete this form.
Service(s) You're Interested In:
How Did You Hear About Us?