Business Owner App Marketing Paid Social Media Campaign

Ferris Wheel Marketing’s objective was to raise awareness of 11th Hour Bookings’ forthcoming app among business owners while highlighting its features. Their strategy included a captivating video and tailored ad copy. Remarkably, with just a $5 daily budget, the campaign reached 44,774 business owners, garnered 232,996 impressions (Views), and maintained a cost-efficient CPM of $2.56, effectively engaging the target audience.

Business Owner App Marketing Paid Social Media Campaign

Ferris Wheel Marketing’s objective was to raise awareness of 11th Hour Bookings’ forthcoming app among business owners while highlighting its features. Their strategy included a captivating video and tailored ad copy. Remarkably, with just a $5 daily budget, the campaign reached 44,774 business owners, garnered 232,996 impressions (Views), and maintained a cost-efficient CPM of $2.56, effectively engaging the target audience.

Objective

The primary objective of this campaign was to maximize outreach within the business owner community, raising awareness about the forthcoming app launch. Simultaneously, the campaign highlighted the app’s impressive capabilities and features, effectively conveying its value proposition to the target audience.

Our Strategy

Ferris Wheel Marketing devised a comprehensive strategy for this paid social media campaign, featuring a captivating custom video highlighting the app’s benefits, alongside an AI voiceover, stock video footage and virtual mockups to showcase its capabilities during the development stage. To complement these visuals, tailored ad copy was also created, ensuring a compelling and persuasive message for business owners, ultimately driving awareness and interest in 11th Hour Bookings’ forthcoming app.

The Results

Conducted at a daily budget of just $5, Ferris Wheel Marketing’s 30-day paid social media campaign on Facebook and Instagram delivered remarkable outcomes for our client, 11th Hour Bookings. The campaign effectively reached 44,774 business owners, amassing a substantial 232,996 impressions (Views). Impressively, our cost per 1000 views (CPM) remained highly efficient at a mere $2.56, underscoring the cost-effectiveness of our strategy. These results not only significantly boosted the app’s visibility but also underscored our ability to engage the target audience efficiently within a tight budget.

If you’re seeking similar results for your business, we invite you to take the next step. Contact us today to schedule a FREE, no-obligation discovery call and discover how we can help elevate your marketing efforts.

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Seize the Digital Advantage!

Unlock the power of digital marketing for your business!
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